Microeditions are the new distribution concept for printed content to mobile phones.
A Microedition issue can be downloaded to the phone. It can be read without any reader application. Microeditions can be read with 300 models from 52 manufacturers.
With the look and feel of a printed version, a Microedition is made easy to read and browse. All of its content can be read offline.
Any printed media publisher can have its own Microedition and reach its readers -and even a higher number of them- through the mobile phone in a simple and economic way.